Senior Analytics Manager
Core
Lead Product & Engineering Intelligence and Sentiment & Value Intelligence pillars for WPP's global Business Intelligence function, bridging tactical analytics with strategic vision to drive product roadmaps and client outcomes.
Role type
Senior Analytics Manager (People Leadership & Strategy)
Builds
Unified tracking standards, self-serve adoption dashboards, and cohesive narratives integrating behavioral data with qualitative user feedback.
Domain
Digital Product Analytics & Business Intelligence
Required skills
SQL, Power BI/Tableau/Looker, BigQuery, Product Analytics, Data Reconciliation, Stakeholder Management, Team Mentoring
Preferred skills
Google Analytics, Qualitative Research Integration, Mixed-Methods Analysis
Responsibilities
Lead and manage multiple projects across the team ensuring roadmap delivery; Partner with product leadership to establish unified tracking standards and oversee dashboard builds; Synthesize behavioral analytics with qualitative survey feedback to quantify productivity and client outcomes; Line-manage and mentor 2 direct reports (UK and US); Reconcile complex, fragmented data sources into structured reporting assets; Translate complex data into actionable stories for executive stakeholders.
Seniority
Senior, hands-on IC with people leadership
