Vice President, Communications & Brand Narrative
Core
Build a global communications function from the ground up to elevate Coveo's brand narrative and market presence in the enterprise AI sector.
Role type
VP of Communications & Brand Narrative
Builds
Global communications operations, earned-media engine, and brand voice for an AI-powered search platform.
Domain
Enterprise AI / SaaS / B2B Technology
Deliverable
product features (brand narrative & market positioning)
Required skills
Strategic storytelling, agency management, earned media strategy, social media leadership, cross-functional alignment, executive coaching, B2B tech communications experience
Preferred skills
Experience raising profile for underexposed companies, launching narratives in emerging categories, thought leadership development
Technologies
None specified
Responsibilities
Create a differentiated narrative connecting product vision to customer outcomes; deploy and scale global agency budgets; build an earned-media engine with top-tier press and podcasts; transform customer case studies into compelling stories; own social media presence and brand voice; align marketing, product, and sales teams; drive integrated communications for major announcements.
Seniority
Executive (VP), strategy & mentorship