Product Manager, Digital Marketing Enablement
Core
Design data pipelines and stores to supply marketing teams with data for multi-channel digital marketing initiatives.
Role type
Product Manager (Data Infrastructure for Marketing)
Builds
Data pipelines, data stores, and system integrations for digital marketing operations
Domain
EdTech / Digital Marketing
Required skills
Product management, SQL, data pipeline architecture, system integration design, analytical problem solving
Preferred skills
Multi-channel digital marketing enablement, email marketing focus
Technologies
SQL
Responsibilities
Develop strategic understanding of digital marketing efforts; collaborate with marketing teams to reach customers; analyze available data to enable targeted marketing; design solutions addressing business needs; define approaches for system integrations; design data stores and pipelines to optimize performance; work with engineering to build and deploy data pipelines
Seniority
Mid-Senior, hands-on IC
