Data Analyst (CRM FP&A)
Core
Data Analyst driving data-driven decisions for CRM FP&A by analyzing category and customer data to maximize short- and long-term ROI.
Role type
Senior IC data analyst (CRM FP&A)
Builds
CRM performance reports, dashboards, and predictive models for business partners
Domain
E-commerce, Customer Relationship Management (CRM), Financial Planning & Analysis
Deliverable
dashboards & analysis
Required skills
SQL, data visualization (Tableau, Power BI), data quality improvement, ETL development, predictive modeling, KPI definition, optimization modeling, metadata management, data governance
Preferred skills
mentoring analysts, cross-functional collaboration with engineering and product teams
Technologies
SQL, Tableau, Power BI, Hadoop, Spark, Presto, Airflow
Responsibilities
Lead projects to improve data quality, availability, and depth; Develop and maintain data dashboards and reports; Define KPIs and identify improvement opportunities; Build and optimize predictive models; Collaborate with engineering and product teams to achieve business goals; Mentor and support other analysts within the team.
