Social Content Producer
Core
Create original, platform-native social content (video, photography, graphics) for Instacart's TikTok, Instagram, and Pinterest channels to drive brand awareness and engagement.
Role type
Senior Social Content Producer (Video & Photography)
Builds
Short-form video content, food photography, lifestyle content, and social-first graphics for Instacart's social media feeds.
Domain
Grocery delivery / Food & Beverage / Social Media
Required skills
Short-form video production, food photography, social media design, trend analysis, on-camera presence, street interviewing, CapCut proficiency, freelance network management
Preferred skills
Food styling, recipe development, directing talent, performance insights analysis
Technologies
CapCut, TikTok, Instagram, Pinterest
Responsibilities
Concept, shoot, and edit original content; produce visually compelling recipes and food photography; turn trends into timely content; collaborate on recurring series; capture BTS and create graphics/templates; cultivate a network of freelance creators.
Seniority
Mid-Senior, hands-on IC