Sr. Data Scientist, Performance Marketing
Core
Senior Data Scientist driving user growth and marketing strategy through scientific rigor, measurement, and optimization for Pinterest's performance marketing efforts.
Role type
Senior IC data scientist (performance marketing)
Builds
Propensity, forecasting, and lifetime value (LTV) models; geo-testing and incrementality testing frameworks; experimentation tools and dashboards
Domain
Digital marketing, user growth, performance marketing
Deliverable
production ML models
Required skills
Statistics, causal inference, Python or R, SQL/Hive, experimentation design, business strategy, product sense
Preferred skills
Marketing measurement solutions, leading technical projects, translating complex findings to stakeholders
Technologies
Python, R, SQL, Hive
Responsibilities
Build and deploy statistical/ML models for marketing optimization; evolve geo-testing and incrementality frameworks; design and maintain dashboards and automated reporting; define success metrics and own their lifecycle; collaborate on cross-functional business problems; translate analytical findings into strategic recommendations
Seniority
Senior, hands-on IC
