Lead Marketing Engineer
Core
Architect and build a globally scalable marketing technology platform using Next.js, Sanity, and Vercel to support high-traffic demands, localization, and aggressive growth.
Role type
Staff/Lead Full Stack Engineer (Marketing Technology)
Builds
Dynamic, conversion-optimized marketing web platform, AI-powered workflow tools, experimentation infrastructure, and data pipelines.
Domain
Fintech / Growth Marketing Technology
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Next.js (App Router, Server Components), React, headless CMS (Sanity), LLM integration (OpenAI, Anthropic), experimentation frameworks, CDP/CRM integrations, technical SEO, edge deployment (Vercel, Cloudflare), cross-functional leadership
Preferred skills
AI-forward approach, building intelligent agents, server-side tagging, event tracking schemas
Technologies
Next.js, Sanity, Vercel, Segment, GA4, Marketo, Salesforce, OpenAI, Anthropic, LangChain, Optimizely, VWO
Responsibilities
Develop technical plans for global scaling, pioneer AI integration and automation, engineer experimentation and personalization infrastructure, build data pipelines and integrations, lead cross-functional initiatives, enforce engineering guidelines and architecture standards, optimize core web vitals and edge-caching, mentor engineers
Seniority
Staff/Lead, hands-on IC with strategic scope