Sr. Social Media & Content Associate
Core
Execute organic social strategy and create engaging content for Betterment's financial products, translating complex topics into clear brand stories.
Role type
Senior Social Media & Content Associate
Builds
Organic social content, product explainers, and brand stories for retail investors and advisors
Domain
Financial Services / Social Media Marketing
Deliverable
product features
Required skills
Social media strategy, content creation, copywriting, video editing, Adobe Creative Suite, Figma, social analytics, compliance documentation
Preferred skills
Financial services experience, short-form video expertise, AI content ideation
Technologies
Hootsuite, Meta Insights, Adobe Creative Suite, Figma, Captcut, Edits
Responsibilities
Draft, create, and publish social content; manage compliance workflows; monitor engagement and comments; analyze performance metrics; support product launch packaging; stay updated on social trends
Seniority
Mid-level, hands-on IC
