CareerPlan

Staff Software Engineer, App Promotion

SeattleFull-time$189k2026-10-06 → 2026-11-10
Hybrid

Core

Lead the App Promotion engineering team to take Pinterest's App Install Optimization product from beta to GA, hardening the experience and closing measurement gaps.

Role type

Staff Software Engineer (Engineering Manager)

Builds

App Install Optimization product, Ads Manager features, scalable models, and robust experimentation for app promotion campaigns.

Domain

Digital Advertising / Mobile Apps / Measurement

Deliverable

production ML models

Required skills

Engineering management, full stack and mobile engineering, performance/growth/ads engineering, cross-functional project leadership, architecture and data quality judgment, communication

Preferred skills

App install, app engagement, or lower-funnel objectives experience

Technologies

Ads Manager, backend services, mobile clients, SKAN, MMP

Responsibilities

Own delivery from beta through GA for App Install Optimization; Partner with Product, Design, and PMM to define advertiser experience; Work with Ads Quality, ML, and infra teams for serving and modeling; Collaborate with Measurement teams to close attribution gaps; Establish engineering practices including design reviews and incident response; Hire, coach, and develop a diverse team of engineers.

Seniority

Staff, hands-on IC with management responsibilities