Medical Director
Core
Provide scientific and medical direction and recommendations to incorporate clinical relevance into clients' brand strategies and tactical executions.
Role type
Senior Medical Director (Healthcare Communications)
Builds
Medical strategies, compliant promotional content, and market research plans for pharmaceutical clients
Domain
Pharmaceutical marketing and healthcare communications
Deliverable
product features
Required skills
Expert understanding of prescribing information and competitive medications, identification of actionable scientific/clinical insights, development of market research plans, briefing creative teams, medical/scientific direction for projects, content review for accuracy, training internal staff, new business support, thought leadership contribution
Preferred skills
PhD or MD (PharmD considered), 4+ years in healthcare communications/pharma, translating scientific data to presentations, presenting to diverse audiences, interacting with leading researchers, peer-reviewed authorship or conference abstracts, biochemical/clinical/statistical knowledge, pharmaceutical marketing compliance
Technologies
None explicitly stated
Responsibilities
Maintain expert understanding of clients' product approved Prescribing Information and competitive medications; Monitor relevant disease categories for current publications or updates to labeling; Develop skills in identification of actionable scientific, clinical insights for use in medical strategy; Assist in the development of market research plans and other insight gathering exercises; Brief creative teams and oversee creative deliverables to ensure they align with medical/clinical insights and strategic guidance; Provide medical and scientific direction for specific projects, including identification of relevant data sets and recommendations on both copy and visual representations of data; Review content for medical and scientific accuracy; Provide ongoing training and education for internal staff members; Support senior Medical staff in new business opportunities as needed; Contribute to agency thought leadership activities
Seniority
Senior, hands-on IC with strategic guidance
