Principal, Art Direction
Core
Strategic art direction leadership for high-visibility digital and video campaigns, translating strategy into performance-driven creative.
Role type
Principal, Art Direction (hands-on leadership)
Builds
Best-in-class digital creative, social content, and video assets for ambitious global brands
Domain
Digital marketing, video production, social media
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Visual design, video-first experience, conceptual thinking, mentorship, client presentation, strategic layout/typography/motion knowledge, social best practices
Preferred skills
Social agency experience, on-set production experience, autonomous ideation, problem-solving in ambiguity
Technologies
Video editing tools, social media platforms, design software
Responsibilities
Concept and design high-impact digital creative across social and video; Mentor and lead junior/mid-level designers and art directors; Support video and content production from pre-production to post; Partner with copywriters, strategists, and producers to align creative with business goals; Manage end-to-end creative execution and delegation; Solve creative and production challenges proactively; Foster inclusive culture through brainstorming and inspiration sessions
Seniority
Principal, hands-on leadership with mentorship