Lead Product Manager - Growth
Core
Own end-to-end product-led growth strategy for onboarding, retention, and engagement to drive user activation and long-term retention for a form builder platform.
Role type
Lead Product Manager (Growth)
Builds
Product-led growth initiatives, onboarding flows, retention features, and engagement tools
Domain
SaaS / B2B / Form Builder
Deliverable
product features
Required skills
Product-led growth (PLG) strategy, A/B testing and experiment design, data fluency and metrics analysis, team leadership and coaching, cross-functional stakeholder alignment, roadmap prioritization
Preferred skills
Experience at the intersection of Product and Marketing, ability to influence without direct authority, operational excellence
Technologies
A/B testing frameworks, analytics platforms, form builder tools
Responsibilities
Define and drive a measurable roadmap focused on activation, user adoption, and long term retention; Lead and coach 1 to 2 Product Managers working across growth initiatives; Partner with Data teams to identify friction points, opportunities, and key behavioural insights; Design, run, and evaluate experiments to validate and optimise growth initiatives; Drive accountability, prioritisation, and execution discipline across the roadmap; Act as the go to product leader for growth initiatives across the business
Seniority
Senior, hands-on leadership