Senior Marketing Analytics Manager - BI & Data Architecture
Core
Designing scalable data architectures and semantic layers to power self-serve BI and AI-driven workflows for marketing, sales, and data engineering teams.
Role type
Senior Marketing Analytics Manager (BI & Data Architecture)
Builds
Foundational 'Gold Layer' tables, semantic models, and data pipelines enabling agentic AI and self-serve reporting.
Domain
IoT / Connected Operations / Marketing Analytics
Deliverable
production ML models | product features | dashboards & analysis
Required skills
SQL, Python, DBT, Databricks, semantic layer design, ETL pipeline development, data modeling, AI tooling for data tasks
Preferred skills
Streamlit, web analytics, MarTech tools, data science, prompt engineering, predictive analytics
Technologies
Databricks, SQL, Python, DBT, Tableau, Streamlit
Responsibilities
Design and maintain robust ETL pipelines and Gold Layer tables in Databricks; Develop and document semantic layers and data dictionaries for AI agent training; Build dashboards to surface KPIs and assess performance; Perform ad-hoc reporting and deep dives to inform strategy; Partner with stakeholders to translate business requirements into scalable data models.
Seniority
Senior, hands-on IC
