Product Marketing
Core
Leads marketing and cross-functional teams to drive competitive advantage, revenue, and market share for semiconductor equipment and materials.
Role type
Senior Product Marketing Manager (Leadership)
Builds
Business & marketing plans, product positioning strategies, pricing strategies, and new product development recommendations.
Domain
Semiconductor equipment and materials science
Deliverable
product features
Required skills
Strategic planning, competitive analysis, pricing strategy, cross-functional leadership, market penetration analysis, product development partnership, technical and business environment understanding.
Preferred skills
N/A
Technologies
N/A
Responsibilities
Provide leadership to managers and professional staff building effective marketing and cross-functional teams; Develop comprehensive business and marketing plans; Recommend investment decisions for new product development; Conduct competitive analysis for specific products; Establish pricing strategies; Partner with Engineering, Manufacturing, and Sales to develop new products; Manage Field support for account partnership optimization.
Seniority
Senior, hands-on IC with leadership responsibilities