Software Engineering 6 - Ads Engineering
Core
Building applications and APIs for full-cycle campaign management, media planning, and ad delivery orchestration on Netflix's Connected TV platform.
Role type
Senior IC software engineer (advertising systems)
Builds
Campaign management tools, media planning APIs, and ad delivery integrations for advertisers and internal stakeholders
Domain
Streaming media / Connected TV advertising
Deliverable
production ML models | product features
Required skills
Ad tech landscape knowledge, programmatic advertising, full campaign lifecycle management, API development, real-time data insights, media planning workflows
Preferred skills
AI/ML/GenAI techniques, Connected TV (CTV) constraints, MCPs
Technologies
Ad serving, OMS, Forecasting, Measurement, Reporting, Billing, Audiences, Creatives
Responsibilities
Build applications for media planning from plan creation to campaign completion; Develop APIs supporting inventory allocation and activation; Create tools for Live Event ad execution; Provide performance transparency and actionable insights; Collaborate with Ads Platform teams on technology and business solutions
Seniority
Senior, hands-on IC
