Senior Data Analyst, Affiliate Marketing
Core
Senior Analyst in Affiliate Marketing Operations enabling marketing campaigns across affiliate channels by building performance reporting, analyzing user behavior, and developing data models/pipelines.
Role type
Senior IC data analyst (affiliate marketing)
Builds
Marketing dashboards, data feeds, and tracking features for affiliate campaigns
Domain
E-commerce / Affiliate Marketing
Deliverable
dashboards & analysis
Required skills
SQL, Python, data visualization (Tableau), statistical concepts, testing methodologies, critical thinking, data validation
Preferred skills
ETL/data engineering principles, machine learning for precision marketing, global team collaboration, product development collaboration
Technologies
SQL, Python, Tableau
Responsibilities
Write SQL queries to segment customers and build marketing data feeds; Analyze data to provide actionable plans for campaign operations; Define marketing metrics and maintain dashboards; Collaborate with engineering to develop marketing products and tracking features; Identify key performance drivers and provide insights to stakeholders.
Seniority
Senior, hands-on IC