Creative Director (Copy)
Core
Lead creative strategy and copywriting for a microbiome science company's DTC brand, translating complex scientific innovations into accessible, compelling narratives across all marketing channels.
Role type
Senior Creative Director (Copy & Brand Strategy)
Builds
Brand campaigns, digital content, and multi-channel marketing assets for gut health and microbiome products.
Domain
Biotechnology / Microbiome Science / Direct-to-Consumer Health
Required skills
Strategic copywriting, brand voice definition, cross-functional leadership, multi-channel campaign oversight, creative direction, storytelling, editing, project management
Preferred skills
Agency and brand-side experience, cultural trend awareness, empathy-driven leadership, production savvy
Technologies
CMS, Adobe Creative Suite, Social Media Platforms, Marketing Automation Tools
Responsibilities
Create big ideas and lead the creative team to produce high-quality work; Guard the brand's creative standards, tone, and voice across all touchpoints; Collaborate with Product, Growth, and Marketing teams to align creative output with business goals; Oversee advertising and design projects across all channels from brand campaigns to social media; Mentor and develop the creative team while fostering a positive culture.
Seniority
Senior, hands-on IC with leadership responsibilities