育商策略运营(营销活动方向) - 抖音电商
Core
Formulate growth strategies for SME merchants on Douyin E-commerce, driving their development through platform and category-level marketing campaigns.
Role type
Strategy-level merchant operations specialist (marketing)
Builds
Marketing campaigns and growth strategies for SME merchants
Domain
E-commerce, Short video/live streaming
Deliverable
product features
Required skills
Strategy formulation, Data analysis, Cross-functional coordination, Industry trend insight, Merchant ecosystem understanding
Preferred skills
E-commerce merchant operations experience, SME merchant service experience, Knowledge of Douyin E-commerce marketing rules
Technologies
Data analysis tools, Marketing platforms