Lead Content Designer (Multiple Positions)
Core
Develop, optimize, and localize content design and UX writing strategies for ad monetization products to improve content clarity, user engagement, and revenue.
Role type
Lead Content Designer (Ad Monetization)
Builds
Ad content solutions, UX/UI texts, and localized content strategies for TikTok's ad products.
Domain
Social media / Ad monetization / UX writing
Required skills
UX/UI content strategy, user research, data analysis, cross-functional collaboration, content localization, project management, mentoring
Responsibilities
Develop and localize content design and UX writing strategies for ad monetization; Conduct user research, usability tests, and A/B tests to validate content decisions; Craft and edit clear UX/UI texts for various interfaces; Drive collaboration across diverse teams to ensure cohesive product narrative; Devise content design workflows to automate tasks and accelerate prototyping; Monitor ad performance and iteratively improve advertising content; Establish content and style guidelines for scalable solutions; Mentor junior team members.
Seniority
Senior, hands-on IC with leadership responsibilities