高级KOL营销专家 - PICO
Core
Lead global KOL content promotion projects, managing strategy, execution, and data analysis to drive brand exposure and conversion for PICO's XR products.
Role type
Senior KOL Marketing Manager
Builds
Global KOL content campaigns and brand promotion initiatives for XR hardware
Domain
Consumer Electronics / XR (VR/AR)
Required skills
Project management, Data analysis, Cross-functional collaboration, Negotiation, English fluency, Tech product passion
Preferred skills
Video creation, Brand marketing experience, Social media marketing experience
Technologies
N/A
Responsibilities
Develop project strategies and manage budgets; Identify and manage relationships with key KOLs; Coordinate content creation and review scripts/videos; Analyze campaign data to optimize conversion; Manage external agencies and MCNs.
Seniority
Senior, hands-on IC
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