用户策略运营 - 抖音电商
Core
Designing and executing differentiated user growth strategies for Douyin E-commerce to scale user base and value using data analysis and large model understanding.
Role type
User Growth Strategy Operator
Builds
User segmentation strategies, marketing campaigns, and standardized analysis frameworks for Douyin E-commerce
Domain
E-commerce / User Growth / Data Analytics
Deliverable
production ML models
Required skills
SQL, data analysis, user segmentation, statistical evaluation, structured thinking, strategy execution, project management
Preferred skills
commercial analysis, experience in e-commerce or transactional businesses, product and AI tooling knowledge
Responsibilities
Design differentiated marketing strategies for specific user segments; define, decompose, and execute business goals with effect review; build and standardize user growth analysis frameworks and tools
Seniority
Mid-level, hands-on IC