运营(达人品宣方向)-CQC
Core
Manage the full lifecycle of influencer content production, compliance, and quality for a brand marketing campaign, ensuring creative alignment and user appeal.
Role type
Senior Influencer Marketing Operations Specialist
Builds
Influencer content scripts, video assets, and comment section governance for brand campaigns
Domain
Digital Marketing / Social Media / Influencer Economy
Deliverable
product features
Required skills
Content strategy, scriptwriting, compliance auditing, data analysis, cross-functional collaboration, trend spotting
Preferred skills
Experience with MCNs, mobile app promotion, crisis management for content issues
Technologies
Social media platforms, content management tools, data analytics platforms
Responsibilities
Evaluate and tag influencer content for compliance and quality; Develop and iterate content governance rules; Support influencer account health and content maintenance; Analyze campaign data and optimize strategies; Collaborate on creative projects and hot topic insights.