Senior Product Analyst, Consumer Analytics
Core
Senior Product Analyst supporting data-informed product and growth decisions for HelloFresh's global technology backbone, focusing on consumer analytics, digital product usage, and customer journey optimization.
Role type
Senior IC product analyst (consumer analytics)
Builds
Scalable, data-driven digital products and platforms for meal kits, ready-to-eat meals, and specialty food offerings.
Domain
Consumer goods / Food tech / SaaS
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Google Analytics 4 (GA4), Snowplow, Mixpanel, Amplitude, BigQuery, SQL, Python (pandas, numpy), Excel, Tableau, Looker, Data Studio, A/B testing, experimentation design, descriptive and inferential statistics, dbt, Airflow, AI tools (LLMs for productivity)
Preferred skills
Experience with modern data stack tools, fast-paced product-led company background
Technologies
Google Analytics 4, Snowplow, Mixpanel, Amplitude, BigQuery, Python, pandas, numpy, Excel, Tableau, Looker, Data Studio, dbt, Airflow
Responsibilities
Partner with Product, Engineering, and UX leads to support strategic priorities; Collaborate with cross-functional teams to define project objectives; Design, implement, and analyze A/B tests; Develop automated reporting and dashboards for executive-level initiatives; Build sophisticated analytics solutions to define KPI trees and measurement frameworks; Leverage AI tools to increase efficiency in data workflows.
Seniority
Senior, hands-on IC
