TikTok Shop - B2B Marketing Manager
Core
Develop B2B marketing strategies and execute integrated campaigns to drive awareness, consideration, and adoption of TikTok Shop among US sellers.
Role type
B2B Marketing Manager
Builds
Integrated B2B marketing campaigns, marketing assets (case studies, presentations), and seller education materials
Domain
E-commerce / Marketplace / Technology
Deliverable
product features
Required skills
B2B marketing strategy, integrated marketing, digital marketing, campaign planning and execution, stakeholder partnership, budget management, KPI tracking
Preferred skills
Project management, e-commerce marketplace experience, technology sector experience
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