高级数据产品经理-抖音生活服务
Core
Build and operate a data asset management platform for Douyin's local life business, focusing on user, product, and store tagging systems to drive personalized recommendations and precise marketing.
Role type
Senior Data Product Manager (User Profiling & Data Assets)
Builds
Data asset management platform capabilities (tags, selection, audience segments) for Douyin Local Life
Domain
Internet / E-commerce / Local Life Services
Deliverable
production ML models
Required skills
Data asset management, Tag system design, Audience segmentation, SQL, Data mining, Machine learning principles, Cross-functional collaboration, Product planning
Preferred skills
DMP/CDP construction, A/B testing, Attribution analysis, Commercialization product experience, Big data architecture knowledge
Technologies
SQL, Spark, Hive, Large models
Responsibilities
Plan and design data asset modules for tags and audience selection; Optimize multi-entity tag systems for users, products, and stores; Drive application of audience profiles in recommendation and ad scenarios; Collaborate on data pipeline standardization and quality monitoring; Explore new opportunities for user growth and monetization using data assets.