营销策略运营（AI达人/素材方向） - 剪映CapCut
Core
Drive growth for the Jianying/CapCut app by mining growth opportunities and traffic from mainstream social media platforms through influencer content and AI-generated materials.
Role type
Growth Marketing Operations Specialist (AI Influencer & Content Direction)
Builds
Social media ad creatives, influencer content, and AI-generated marketing assets for video and image editing products.
Domain
Consumer Social Media / AI-Generated Content (AIGC)
Required skills
User growth channel expertise, Influencer marketing strategy, AIGC operations, Content strategy, Social media trend analysis, Vendor/influencer relationship management
Preferred skills
Video editing proficiency, Camera/Imaging product familiarity, Data-driven decision making
Responsibilities
Execute growth campaigns on domestic social platforms using influencer and AI-generated materials; Analyze AI product capabilities and market trends to identify product selling points; Recruit and manage relationships with high-quality influencers and suppliers to optimize content creation for marketing goals.
Seniority
Mid-level, hands-on IC