商业产品经理 - 国际化广告创意与品牌
Core
Design and optimize ad models, traffic strategies, ad formats, and attribution systems to maximize brand marketing ROI and GMV growth across global Web/App platforms.
Role type
Senior commercial product manager (international advertising & brand)
Builds
Global traffic business solutions and ad optimization tools for brand clients
Domain
Digital advertising, international e-commerce, AI-driven marketing
Deliverable
product features
Required skills
Product strategy, data-driven decision making, ad attribution modeling, cross-functional collaboration, global market insight, English proficiency
Preferred skills
Experience in ad placement strategy, data analytics, international market expansion
Technologies
AI tools, creative solution platforms, ad measurement systems
Responsibilities
Research global customer marketing needs to identify growth opportunities; Design and iterate ad models and traffic strategies; Collaborate with algorithm, engineering, and sales teams to launch products.
Seniority
Mid-level, hands-on IC
