本地推产品运营(平台方向)-抖音生活服务
Core
Drive product iteration and user experience for Douyin's local life advertising platform by analyzing data and conducting merchant research to define and implement product solutions.
Role type
Product Operations Manager (Advertising Platform)
Builds
Advertising platform features and merchant experience optimization strategies
Domain
Local life services / Digital advertising
Deliverable
product features
Required skills
Data analysis, Product strategy definition, Cross-functional collaboration, Rule decomposition, Strategy modeling, Risk management
Preferred skills
Experience with advertising platforms, Experience with ecosystem governance, Knowledge of life service platform business logic
Technologies
N/A
Responsibilities
Collaborate with product and R&D teams to define and implement product solutions based on merchant needs; Identify ecosystem pain points and develop governance strategies; Track campaign performance and iterate operational plans; Output reports on platform experience and ecosystem governance; Develop long-term and short-term solutions for risk and experience issues.
Seniority
Mid-level, hands-on IC
