菲律宾时尚类目华商运营-TikTok Shop
Core
Manage fast-moving consumer goods (FMCG) merchants launching and operating in the Philippines local market via TikTok Shop, focusing on store setup, short video, and live streaming operations.
Role type
Category Operations Manager (FMCG)
Builds
Merchant stores, short video content, and live streaming campaigns on TikTok Shop in the Philippines
Domain
E-commerce / Social Commerce / FMCG
Deliverable
product features
Required skills
FMCG industry experience, merchant relationship management, market analysis, category strategy, cross-functional project coordination, data analysis, business planning
Preferred skills
Connections with FMCG brands and Douyin/TikTok merchants, understanding of social e-commerce and influencer marketing
Technologies
TikTok Shop, short video platforms, live streaming platforms
Responsibilities
Guide and manage merchants in setting up and operating international product stores; Manage partner relationships to ensure sustained sales growth; Conduct market analysis to identify growth points and formulate category strategies; Execute cross-team projects and coordinate resources to achieve goals; Perform data analysis to create business plans and drive implementation