资深市场营销经理(渠道与生态方向) - 飞书商业化
Core
Design and execute regional channel marketing strategies to drive adoption of Feishu's products and services among enterprise clients across China and international markets.
Role type
Senior Channel Marketing Manager
Builds
Regional channel marketing plans, partner enablement programs, and event-driven sales pipelines for Feishu's GTM strategy.
Domain
Enterprise SaaS / Channel Sales / Go-to-Market
Required skills
Channel marketing strategy, B2B customer segmentation, offline event management, partner ecosystem enablement, MDF management, SOP creation, data-driven decision making, AI tool proficiency, business acumen, project management.
Preferred skills
SaaS or enterprise service industry experience, team leadership, association partnership experience.
Responsibilities
Develop regional channel marketing plans aligned with business goals; design and execute partner enablement programs to shift partners to self-sourced acquisition; manage full lifecycle of regional marketing events and track conversion; create and maintain reusable marketing assets and SOPs for channel managers and partners.
Seniority
Senior, hands-on IC with team/project management experience