广告算法工程师（激励方向）-端变现
Core
Algorithm engineer optimizing incentive strategies and ad revenue for billion-user products like Douyin and Toutiao.
Role type
Senior IC algorithm engineer (incentive/revenue optimization)
Builds
Ad revenue, user retention, and LTV for core products
Domain
Consumer internet, advertising, and mobile app monetization
Deliverable
production ML models
Required skills
Deep learning, reinforcement learning, causal inference, operations research, policy learning, CTR/CVR/Uplift modeling, large-scale deep learning frameworks
Preferred skills
Experience in intelligent subsidies, dynamic pricing, ad bidding, or recommendation systems
Technologies
TensorFlow, PyTorch
Responsibilities
Optimize traffic and incentive subsidies to improve ad revenue and user retention; Develop personalized incentive accuracy using advanced algorithms; Iterate models and bidding strategies in large-scale frameworks to optimize CTR/CVR/Uplift.
