Product Manager, Marketplace Listing - TikTok Local Services
Core
Drive product strategy for marketplace listing growth, merchant incentives, and tiered listing systems to improve supply coverage and sell-through.
Role type
Senior Product Manager (Marketplace Listings)
Builds
Local Services listing ecosystem, merchant incentive programs, and listing-tier strategies
Domain
Local services marketplace, commerce
Deliverable
product features
Required skills
marketplace listing strategy, merchant growth, pricing strategy, competitive analysis, data-driven roadmap planning, product specification, user flow design
Preferred skills
global content/commerce platforms, international market launches, local services industry experience
Responsibilities
Define and drive product strategy for listing growth and maturity; Design and operate incentive & leveling programs; Match tailored listing playbooks to segmented user goals; Partner with cross-functional teams to align listing-stage tactics.
Seniority
Senior, hands-on IC