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用户产品经理(营销方向)-TikTok生活服务

北京💼 Full-time🗓 2026-09-28

Core

Design and execute marketing capabilities, activity tools, and user rights for TikTok's international lifestyle services, optimizing low-price supply and user perception through price strategy and traffic distribution.

Role type

International Product Manager (Marketing)

Builds

Marketing activities, activity tools, user rights, and low-price supply optimization for international markets.

Domain

E-commerce / International Marketing

Deliverable

product features

Required skills

International market user insight, cross-cultural communication, data-driven analysis, price strategy, traffic distribution optimization, innovation in growth marketing

Preferred skills

Experience in international business, English fluency, background in marketing/commercial management/international trade

Technologies

N/A

Responsibilities

Design marketing capabilities and activity tools for different international markets; Plan and execute platform, merchant, and online/offline marketing campaigns; Optimize low-price supply and user perception via price strategy and traffic distribution; Track industry trends to identify new growth marketing opportunities.

Seniority

Mid-level, hands-on IC

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