Website Experience Lead
Core
Lead the strategic, editorial, and technical direction of a large corporate website to build client relationships, attract talent, and generate leads.
Role type
Senior Website Experience Lead (Digital Marketing)
Builds
Corporate website platforms, content campaigns, and search/AI-enabled discovery experiences.
Domain
Professional services / B2B digital marketing
Deliverable
product features
Required skills
Corporate website strategy, team leadership, enterprise CMS management, agency management, UX design, content strategy, search optimization, AI integration, data analytics, stakeholder management
Preferred skills
Marketing automation integration, multi-site management, website personalisation
Technologies
Craft, Drupal, Optimizely, Adobe Experience Manager, Google Analytics, Siteimprove, Marketo, SmartRecruiters
Responsibilities
Shape vision and roadmap for corporate websites; coach and inspire web and search teams; own website technology and manage platform providers/agencies; protect design system and set digital standards; shape content and campaigns; lead search and AI optimisation; track performance and run tests; ensure site security, accessibility, and privacy compliance
Seniority
Senior, hands-on IC with leadership responsibilities