Digital Content Senior Communication Specialist
Core
Execute daily digital content creation, manage high-volume social media campaigns (organic & paid), and maintain corporate web properties for Veolia's North America brand.
Role type
Senior IC digital content specialist (communications)
Builds
B2B social content, campaign landing pages, CEO LinkedIn posts, and optimized web content
Domain
Environmental services / B2B marketing
Deliverable
product features
Required skills
B2B social media strategy, copywriting, Drupal CMS, HubSpot, SEO, Generative Engine Optimization (GEO), short-form video production, graphic design, paid social advertising
Preferred skills
Employee advocacy program management, visual design tools (Canva, Adobe), analytics interpretation
Technologies
Drupal, HubSpot, LinkedIn, Facebook, Instagram, X, YouTube, Canva, PlayPlay, CapCut, Adobe Creative Suite, ChatGPT, Perplexity, Claude
Responsibilities
Create and schedule multi-channel organic social content; develop and optimize paid social ad campaigns; manage corporate social media advocacy platform; write and publish content for CEO LinkedIn account; build and update web content in Drupal CMS; implement SEO and GEO best practices; track search and social performance metrics
Seniority
Senior, hands-on IC