Coordonnateur/trice du Véhicule Événementiel, marketing de terrain
Core
Maintain the Red Bull Event Vehicle in premium condition and execute regional marketing/sales plans to drive grassroots engagement in sports and culture.
Role type
Field Marketing Coordinator (Event Vehicle)
Builds
Regional marketing activations, consumer engagement moments, and social media content featuring the Event Vehicle.
Domain
Sports marketing, grassroots culture, event logistics
Deliverable
product features
Required skills
Regional network in sports/culture, AV equipment setup, cold product inventory management, budget management, permit acquisition, low-fi content creation (Instagram/TikTok), driving (on/off-road), MS Office
Preferred skills
Negotiation, partnerships, leadership, initiative, strict deadline adherence, prioritization, problem-solving, analytical skills
Technologies
MS Office (Excel, Word, PowerPoint), iOS/Android devices
Responsibilities
Maintain Event Vehicle appearance and functionality, execute regional marketing plans, manage travel/activation budgets, report monthly activities, collaborate with Content/Programming teams for social content, capture assets per format, obtain necessary permits
Seniority
Junior to Mid-level, hands-on IC
