Marketing Project Manager Associate
Core
Build and execute cohesive marketing strategies for music releases across digital, social media, PR, influencer marketing, and on-ground promotions to drive visibility and commercial impact in the competitive music landscape.
Role type
Associate Marketing Project Manager (Music Industry)
Builds
Release campaigns, launch events, college activations, and experiential marketing activities for artists and labels.
Domain
Music industry, entertainment, artist development
Deliverable
product features
Required skills
Campaign execution, stakeholder management, on-ground event planning, performance monitoring, audience insight analysis, cross-functional coordination
Preferred skills
Malayalam language proficiency, experience in media/entertainment/music industries, familiarity with artist-led marketing, knowledge of South Indian music ecosystem
Technologies
Digital marketing platforms, social media tools, PR distribution channels
Responsibilities
Manage relationships with PR agencies, influencers, content creators, and promotional vendors; conceptualize and execute on-ground promotional activities; monitor campaign performance and market trends; coordinate release campaigns across internal and external stakeholders.
Seniority
Associate, hands-on IC