Web Content Specialist
Core
Manage, develop, and optimize digital content and CMS platforms for Orient Express luxury travel websites to drive communication, discovery, and conversion.
Role type
Web Content Specialist (CMS & SEO)
Builds
Orient Express Trains & Hotels Italy websites
Domain
Luxury Travel / Hospitality
Deliverable
product features
Required skills
WordPress, Drupal, on-page SEO, technical SEO, CRO, UX principles, GA4, Google Search Console, HTML, CSS, ticket management, testing, multilingual content coordination
Preferred skills
A/B testing, generative AI search optimization, third-party agency coordination
Technologies
WordPress, Drupal, GA4, Google Search Console
Responsibilities
Publish and quality control content across CMS platforms; coordinate creation of pages, landing pages, and multilingual content; manage digital assets; support SEO and content optimization for search engines and AI platforms; analyze performance and contribute to CRO/UX initiatives; support website development via requirements gathering and testing; manage first-level troubleshooting.
Seniority
Mid-level, hands-on IC