Marketing Activations Intern
Core
Support the Principal Activations Manager in delivering in-game IP collaborations and activations, shaping future opportunities, and coordinating with game and marketing teams.
Role type
Marketing Activations Intern
Builds
In-game events, IP collaborations, and promotional campaigns for players
Domain
Gaming, entertainment, IP partnerships
Deliverable
product features
Required skills
Video game knowledge, creative concepting, project coordination, market research, cross-functional collaboration, asset management
Preferred skills
Motorsport/racing culture knowledge, IP/licensing experience, live-service game experience, external partner collaboration
Technologies
None stated
Responsibilities
Contribute to creative concepts for in-game activations, coordinate activations from concept to implementation, collaborate with game teams to develop player experiences, align marketing plans with in-game experiences, monitor IP guidelines, coordinate promotional asset creation, track activation deliverables, research IP opportunities, propose new concepts for the roadmap
Seniority
Intern
