Senior Insight Analyst
Core
Senior Insight Analyst acting as a category subject matter expert, owning end-to-end analyses, challenging client hypotheses, and coaching junior analysts to drive quantify business opportunities (QBOs) and sales leads.
Role type
Senior IC Insight Analyst (Consulting/Client Delivery)
Builds
Quantify business opportunities (QBOs), sales leads, and client category strategies
Domain
FMCG and Tech & Durable industries (Consumer Intelligence/Market Research)
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Category expertise, end-to-end analysis ownership, hypothesis challenging, SCQA framework storytelling, QBO quantification, junior analyst coaching, AI tool utilization, advanced Excel and PowerPoint, analytical rigor, priority management
Preferred skills
NIQ Discover/RMS/CPS platform experience, NIQ Silver Academy accreditation
Technologies
NIQ Discover, RMS, CPS, Ask Arthur, Copilot, ChatGPT, Excel, PowerPoint
Responsibilities
Act as trusted market expert in assigned categories; Own client relationships and partner with Consulting Teams; Independently run briefings and answer complex business questions; Lead end-to-end storytelling and shape client category strategy; Proactively identify and document QBOs and sales leads; Mentor junior analysts through formal coaching; Drive feedback culture via peer reviews and client feedback; Contribute to strategic internal initiatives
Seniority
Senior, hands-on IC with coaching responsibilities

