Duales Studium - Bachelor of Arts BWL/Industrie 2027 (HWR)
Core
Dual study program combining academic Bachelor of Arts in Business Administration with practical work in energy sales and marketing.
Role type
Dual student (Bachelor of Arts BWL/Industry)
Builds
Sales concepts, marketing campaigns, customer service solutions, tariff models, and sales process optimization for Vattenfall Europe Sales GmbH.
Domain
Energy industry / Utilities / Sales & Marketing
Deliverable
product features
Required skills
Business administration fundamentals, accounting, finance, marketing, statistics, economic law, digitalization, market analysis, performance controlling, supply chain management
Preferred skills
Self-management, initiative, communication, teamwork, flexibility, cognitive and organizational abilities
Technologies
Digital sales and communication channels
Responsibilities
Develop innovative sales concepts and marketing campaigns, manage and develop digital sales and communication channels, design customer-oriented service solutions and tariff models, conduct market and competitive analyses, optimize sales processes and procurement portfolio
Seniority
Student (Dual Study Program)