Digital Experience Manager (Japan)
Core
Expert in optimizing customer experience across all online channels in Japan, mapping customer journeys, and ensuring content consistency across digital platforms.
Role type
Digital Experience Manager (E-commerce)
Builds
COS Japan e-commerce platform, site content, visual merchandising, and digital campaigns.
Domain
Fashion retail, E-commerce, Digital Experience
Deliverable
product features
Required skills
Customer journey mapping, SEO copywriting, data analysis for UX improvement, visual merchandising, cross-functional collaboration, CMS/BI/GA4 tools knowledge, fashion styling eye
Preferred skills
E-commerce or digital fashion industry experience, product hierarchy knowledge, English and Japanese language skills, curiosity in data, stakeholder relationship building
Technologies
CMS, BI tools, GA/GA4
Responsibilities
Build short-term and long-term strategies for customer acquisition and retention; manage site calendar for seasonal campaigns; create and optimize product copy for SEO and campaign clarity; analyze customer behavior to improve UX and conversion; collaborate with IT and merchandising teams to translate global/local focuses to site delivery; ensure visual balance and brand aesthetics alignment; drive site optimization projects like navigation and search.
Seniority
Mid-Senior, hands-on IC