Duales Studium BWL (m/w/d)
Core
Dual study program combining business administration studies with practical work in a modern book retail company, focusing on connecting online and offline worlds.
Role type
Dual student (Bachelor of Arts in Business Administration)
Builds
Digital services for bookstores, online shops, and central corporate functions
Domain
Retail / Book trade / Digital transformation
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Business administration fundamentals, self-organization, teamwork, MS Office proficiency, adaptability
Preferred skills
Interest in economic relationships, creativity, analytical thinking
Technologies
MS Office, digital tools for retail
Responsibilities
Rotating through departments like Online-Marketing, Purchasing, CRM, and HR; applying academic theory to real business decisions; gaining hands-on experience in bookstores
Seniority
Student / Trainee