Directeur·trice Adjoint·e Monétisation
Core
Design, implement, and operate tactical monetization strategies and mechanisms for a video game, including in-game shop and currency systems.
Role type
Senior IC monetization director
Builds
In-game shop and currency systems, battle pass offers, and monetization features
Domain
Video games
Deliverable
product features
Required skills
Monetization strategy, forecasting, pricing strategy, in-game economy design, cross-functional coordination, team leadership, data analysis
Preferred skills
Knowledge of creative validation processes, inter-brand partnerships, license initiatives
Technologies
N/A
Responsibilities
Lead the MTX/Player Engagement team and execute the monetization roadmap; Drive implementation of in-game shop and currency systems from design to launch; Define specifications and coordinate cross-functional teams; Develop forecasting models and track performance to optimize results; Own pricing strategy (strong/weak currency) and continuous rebalancing; Lead Battle Pass strategy including overhauls and new offers; Manage the MTX pipeline from planning to integration; Supervise direct reports and annual MTX planning; Represent MTX in creative and validation processes; Define best practices for monetization resources and design; Develop systems and offers fostering engagement and retention; Own reporting and performance analysis of MTX; Collaborate with the analytics team for segmentation and optimization.
Seniority
Senior, hands-on IC
