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Senior Marketing Data Analyst

Kuala Lumpur, my💼 Full-time🗓 2026-07-29 → 2026-09-26

Core

Drive impactful marketing decisions and incremental value across 16 markets by providing high-quality insights, maintaining data consistency, and conducting deep-dive analyses.

Role type

Senior Marketing Data Analyst

Builds

Measurement frameworks, SQL models, dashboards, and AI-powered analytics solutions (e.g., root-cause analysis agents)

Domain

Marketing Analytics / E-commerce / Local Delivery

Deliverable

production ML models | dashboards & analysis

Required skills

SQL, Data Modeling, A/B Testing, Statistical Analysis, Data Visualization, Data Quality Monitoring, AI/LLM Integration

Preferred skills

Marketing/Growth/Brand team experience, Predictive/Prescriptive Analytics, Prompt Engineering

Technologies

BigQuery, dbt, Looker, Tableau, Excel, LLMs

Responsibilities

Utilize analytical methodologies to measure incremental impact and recommend marketing lever utilization; Build and refine measurement frameworks and metric definitions; Develop SQL models to transform massive datasets into actionable insights; Build compelling data assets including dashboards and agentic solutions; Monitor data quality and participate in QA processes; Evaluate and implement AI-powered solutions for analytics automation.

Seniority

Mid-Senior, hands-on IC

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