Lead Designer – Consumer Products (Dolls Style Guide)
Core
Develop best-in-class style guide assets, visual systems, and creative toolkits for licensed consumer products across the Dolls portfolio.
Role type
Lead Graphic Designer (Style Guide & Visual Systems)
Builds
Visual systems, style guides, graphics, patterns, typography, iconography, layouts, illustrations, and visual storytelling assets for apparel, accessories, footwear, home décor, beauty, stationery, publishing, and toys.
Domain
Consumer Products / Fashion / Licensing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Graphic design, typography, composition, color theory, layout, visual storytelling, fashion trends, art direction, project management, Adobe Creative Suite (Illustrator, Photoshop, InDesign, Acrobat)
Preferred skills
Licensing experience, entertainment industry experience, consumer products experience
Technologies
Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Adobe Acrobat
Responsibilities
Own creative development of style guide assets from concept to execution; translate creative briefs into visual solutions; art direct external vendors and illustrators; research fashion and lifestyle trends; manage multiple projects and deadlines; present concepts and rationale to stakeholders.
Seniority
Senior, hands-on IC