Alternance - Chef de Produit e-commerce F/H/X
Core
Managing and enriching product listings, optimizing content quality, and analyzing e-commerce performance to drive online sales and conversion.
Role type
Junior Product Manager (E-commerce)
Builds
Product catalog, optimized digital content, and data-driven e-commerce strategies.
Domain
Retail / E-commerce
Deliverable
product features
Required skills
Product catalog management, content optimization (SEO, copywriting, visuals), competitive analysis, performance analytics, project autonomy, MS Excel (pivot tables), English proficiency
Preferred skills
Bachelor in Purchasing or Marketing, proactive project management, curiosity for digital trends, data synthesis
Technologies
Excel, e-commerce platforms
Responsibilities
Manage and enrich product sheets (new references, supplier coordination), optimize content quality (keywords, descriptions, visuals), conduct competitive analysis and market benchmarks, analyze sales and operation performance, prepare for major e-commerce events (Black Friday, Sales), improve user experience (site structure, navigation), answer customer questions on the site.
Seniority
Junior, trainee (alternance)