Sr Product Manager, UGC Gaming
Core
Lead strategy and development of Mattel's User-Generated Content (UGC) gaming portfolio on platforms like Roblox and Fortnite, transforming validated concepts into market-ready games and live experiences.
Role type
Senior Product Manager (Gaming/Creator Economy)
Builds
UGC gaming titles, live experiences, and creator platform integrations for Mattel brands
Domain
Consumer digital products, gaming, creator economy
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Digital product management, P&L management, product roadmap definition, cross-functional execution, external studio partnership management, creator economy dynamics, player engagement strategies, monetization models (IAP, ads, subscriptions), data-driven decision making, team leadership
Preferred skills
Mobile app product experience, live-service product optimization, executive presentation skills, innovation mindset
Technologies
Roblox, Fortnite, Unreal Editor for Fortnite (UEFN)
Responsibilities
Define and drive multi-year UGC gaming strategy and roadmap; Build business cases, KPIs, and monetization strategies; Partner with producers and external studios for product development and LiveOps; Translate consumer insights and gameplay data into actionable improvements; Lead cross-functional collaboration across Marketing, Analytics, Design, and Brand teams; Cultivate platform partnerships with Roblox, Epic Games, and other creator ecosystems
Seniority
Senior, hands-on IC with team management