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Technical Market Development Lead-Thailand

Bangkok, Bangkok, th💼 Full-time🗓 2026-02-18 → 2026-07-31

Core

Oversees design and delivery of 'Reason to Believe' demos and showcasing sites to generate insights and farmer engagement for Syngenta crop protection products.

Role type

Manager, Technical Market Development Lead

Builds

Technical market insights, crop agronomy capability, and demand generation for NPI, Star, and Core Brands.

Domain

Agribusiness / Crop Protection / Thailand

Deliverable

production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work

Required skills

Agronomy expertise, Crop Protection knowledge, Market development leadership, New Product Introduction (NPI) management, Stakeholder engagement, Data generation and digitization, Competitor analysis, Training and capability development, Strategic planning, Cross-functional collaboration

Preferred skills

Experience in Bahasa and English communication, Digital capability, Analytical thinking, Microsoft Office proficiency

Technologies

Microsoft Office (PPT, Excel, Word)

Responsibilities

Lead team in providing technical expertise and market insights on key crops (rice, corn, vegetables, specialty). Oversee design and implementation of 'Reason to Believe' (RTB) and showcasing demos aligned to brand positioning. Direct data generation from RTB and showcasing demos for decision-making. Monitor competitor activities, pest and disease trends, and weather patterns. Manage farm/LDC operations to deliver high-quality showcasing events. Support New Product Introductions (NPI) launches and oversee pilot programs. Gather grower and customer insights to enhance technical product communication. Develop and deliver technical and agronomy training programs for the commercial team.

Seniority

Manager, hands-on IC with leadership responsibilities

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