Senior Business Analyst
Core
Turn Rewards and Core data into trusted commercial answers and reporting for board-level decision-making.
Role type
Senior Business Analyst (Commercial Analytics)
Builds
End-to-end commercial reporting, semantic layers, per-brand P&L, LTV cohorts, and Single Customer View.
Domain
Digital affiliate marketing, performance marketing, and regulated high-growth sectors.
Deliverable
production ML models | dashboards & analysis
Required skills
SQL, BigQuery, Tableau, LLM tooling, cohort analysis, CRM uplift analysis, retention economics, P&L reconciliation, stakeholder management
Preferred skills
AI-native workflow adoption, mentoring junior analysts, challenging data taxonomy and definitions
Technologies
BigQuery, Tableau, LLMs (Claude, ChatGPT, Gemini)
Responsibilities
Own vertical commercial reporting end-to-end including gross profit measurement and Finance reconciliation; Run and evolve the analytics stack including semantic layers and LTV cohorts; Partner with commercial, CRM, and Finance stakeholders to drive budget decisions; Set reporting standards and mentor junior analysts.
Seniority
Senior, hands-on IC with mentorship responsibilities